Premium Shoe Cleaning in Surabaya: A Guide to Deep Cleaning Adidas Samba Shoes】 by Shella Laundry

78%
Shella Laundry Internal Data for 2024: According to internal data from 2024 on suede shoes, 78% of damage to Samba shoes is caused by washing with water and a wire brush, 15% by direct exposure to sunlight, and 7% by high-pH soap. This is why deep cleaning must be done using dry-cleaning techniques.

Premium Shoe Cleaning in Surabaya It’s not just a matter of washing them with water and a brush. Designer shoes like the Adidas Samba, which combine suede, leather, and mesh, require special techniques to prevent them from fading, pilling, or losing their shape. In this article, the Shella Laundry team shares the 6 professional steps we use to shoe cleaning service a designer at the Nginden workshop in Surabaya.

YouTube Shorts

Adidas Samba Deep Cleaning Demonstration

Watch a step-by-step guide to professional care for combination materials (suede & leather) on a pair of Adidas Samba Jane White shoes at Shella Laundry & Dry Clean in Surabaya.

  • Dry Cleaning & Suede Eraser: Initial cleaning of dry stains without water.
  • Controlled Foam Cleaning: The foaming cleaning solution is safe for materials.
  • Suede Softening: Restores the softness of suede fibers after processing.
▶ Watch on the Shella Laundry YouTube Channel

Why should you be careful? Samba material is very sensitive to Surabaya’s humidity. Even the slightest mistake in technique can cause the suede to harden and the 3-stripe color to fade. Let’s follow the complete guide.

📋 Table of Contents

Why Does Premium Shoe Cleaning in Surabaya Require Special Techniques?

Surabaya has high humidity and abrasive street dust. Mixed-material shoes like the Adidas Samba trap dirt in three different layers. Regular washing methods only clean the outside.

Bezoes Cleaner Products We use a special pH-balanced formula designed specifically for suede and leather. This is different from regular soap, which can damage the adhesive and stitching. That’s the key to Designer Shoe Care that's right.

⚠️ Common Mistakes: Soaking Adidas Samba shoes in water, drying them in the direct sunlight of Surabaya, and brushing the suede with a wire brush. These are the main causes of the suede wearing thin and the midsole turning yellow.

Before washing, check Surabaya Weather Forecast at the BMKG. Avoid doing laundry when the humidity is above 85% if you don’t have a controlled drying room like the one at Shella Laundry’s workshop.

Step 1: Dry Cleaning & Initial Inspection

cuci sepatu premium Surabaya - wiping Adidas Samba dengan microfiber towel di Shella Laundry
STAGE 1 - DRY CLEANING

Remove Dry Dust Without Water

Remove the laces and insoles. Use a soft horsehair brush to brush away dust against the grain of the suede. This prevents mud from sticking when the suede comes into contact with the foam.

At Shella Laundry, we take photos of the items’ initial condition for documentation purposes Deep Cleaning of Sneakers in Surabaya. Areas that often crack are the toebox crease and the 3-stripe stitching.

Step 2: Foam Application – Bezoes Cleaner

cuci sepatu premium Surabaya - a professional cleaner applying a small amount of premium sneaker cleaning foam onto a soft brush beside an Adidas Samba white shoe
STAGE 2 - FOAM APPLICATION

Remove Dirt Without Soaking

Spray Bezoes cleaner products in foam form, not liquid. The foam works to lift oil and dust from the pores of the suede without soaking the material.

Let it sit for 2–3 minutes. Don’t leave it any longer, so the midsole adhesive doesn’t weaken. That’s the secret. How to Wash Adidas Samba Shoes that are safe for the OG and OG Black versions.

Step 3: Detailed Scrubbing Using the Two-Brush Technique

cuci sepatu premium Surabaya - a blue-gloved professional hand gently brushing the Adidas Samba upper and rubber edges with a soft detailing brush
STAGE 3 - SCRUBBING

The Double-Brush Technique for Mixed Materials

Use a suede (rubber) brush on suede uppers, brushing in one direction. For mesh and leather, use a medium-bristle nylon brush. Apply gentle pressure and use small circular motions.

For the midsole and rubber outsole, use a stiff brush. Keep the tools separate. One wrong brush stroke can cause the suede to become permanently fuzzy during service. shoe cleaning service fake.

Step 4: Wiping & Removal of Dirt

cuci sepatu premium Surabaya - dirty foam residue vs clean suede
STAGE 4 - WIPING

Remove the Excess Foam—Don’t Scrub It

Wipe with a damp—not wet—microfiber towel. Press and lift; do not rub vigorously. Repeat until the towel no longer leaves brown stains.

This stage determines whether Shella Shoe Laundry Is it truly clean down to the inner fibers, or is it just clean on the surface?

Step 5: Suede Softening & Reshaping

cuci sepatu premium Surabaya - Using suede eraser and shoe tree inside Adidas Samba, suede nap brushed up looking fluffy
STAGE 5 - SOFTENING SUEDE

Restore the Velvety Texture

Once they’re partially dry, brush the suede with a suede brush to restore the nap. Insert shoe trees to prevent the Samba from losing its shape and developing wrinkles in the toe box.

Dry in a well-ventilated room at 25–28°C; do not dry in direct sunlight. This process takes 12–18 hours. This is the standard procedure. Designer Shoe Care that cannot be cut.

Step 6: Final Results & Protection

cuci sepatu premium Surabaya - Final result - pair of immaculate Adidas Samba OG on clean white pedestal
Interlude
Written by the Shella Laundry Team
Written by the Shella Laundry Team—with over 5 years of experience handling more than 10,000 pairs of shoes in Surabaya, including over 1,000 pairs of models such as the Adidas Samba OG, New Balance 550, and Jordan 1. Our workshop at Jl. Nginden VI B No. 1B, Sukolilo, Surabaya is equipped with a humidity-controlled drying room maintained at 25–28°C and uses Bezoes Cleaner, a pH-balanced product. Since 2019, we’ve been trusted by Surabaya’s sneakerhead community to care for mixed-material designer shoes (suede, leather, mesh).
✓ Experience: 10,000+ pairs | ✓ Expertise: Mixed-material specialist | ✓ Authority: Surabaya’s premier laundry service since 2019 | ✓ Trust: Guaranteed no pilling on suede
STAGE 6 - FINAL & PROTECTION

Water-Resistant & Dust-Resistant Finish

Spray the special suede water repellent from a distance of 20 cm. This makes the Samba resistant to rain splashes in Surabaya and dust on the streets of Nginden.

Final result: deep black again, bright white 3-stripes, and a gum sole that hasn’t yellowed. Here’s why Premium Shoe Cleaning in Surabaya You have to get the full treatment, not just a quick 1-hour wash.

❓ Frequently Asked Questions About Premium Shoe Cleaning in Surabaya

How much does it cost to have Adidas Samba shoes professionally cleaned in Surabaya?

Premium shoe cleaning prices at Shella Laundry in Surabaya start at Rp75,000 for Adidas Samba shoes. This price includes a 6-step deep cleaning process using premium Bezoes Cleaner, suede softening, and water-repellent protection. Free pickup and delivery are available in the Sukolilo, Nginden, and surrounding areas.

Is it safe to wash Adidas Samba shoes made of suede?

Yes, it’s very safe to use dry-cleaning techniques and pH-balanced foam, as Shella Laundry does. We don’t soak the shoes in water, and we don’t use wire brushes that can cause the suede to lose its nap. This method is the international standard for caring for designer shoes.

Where is the best place to get designer shoes cleaned in Surabaya?

Shella Laundry & Dry Clean, located at Jl. Nginden VI B No. 1B, Sukolilo, Surabaya, has specialized in premium shoe cleaning and designer shoe care since 2019. We handle thousands of pairs of mixed-material sneakers using a temperature-controlled workshop and premium Bezoes Cleaner products.

How do I care for my Adidas Samba shoes so they don’t turn yellow?

Avoid exposing them to direct sunlight, do not soak them in water, use a special suede foam cleaner, and store them with shoe trees. For best results, have them professionally deep-cleaned every 1–2 months, especially during Surabaya’s rainy season. Check the Surabaya weather forecast on the BMKG website before washing them.

Don't Take Risks with Your Beloved Samba

The Adidas Samba OG now costs between 2.5 and 4 million. If you wash them the wrong way, the suede will wear out and can’t be restored. Trust the team that has handled thousands of pairs of designer shoes since 2019.

BOOK A PREMIUM CAR WASH NOW CHECK OUT THE RESULTS ON IG

Free pickup and delivery in the Sukolilo area and surrounding areas. Estimated delivery time: 2–3 days.

📍 Contact Us - Shella Laundry & Dry Clean Surabaya

  • 🏢 Shella Laundry & Dry Clean, Surabaya
  • 📌 Jl. Nginden VI B No. 1B, Nginden Jangkungan, Sukolilo, Surabaya, East Java 60118
  • 💬 WhatsApp: +62 813-2623-5096
  • 🕒 Hours: Monday–Sunday, 8:00 a.m.–9:00 p.m. WIB
  • 🌐 Services: Premium Shoe Cleaning, Deep Cleaning of Sneakers, Dry Cleaning of Dresses